New cinematic trailer for national video series

Last year was a big year for WorkCabin Creative filming videos about birds. One of the major conservation video storytelling assignments was shooting a multi-part video series for Birds Canada called Gardening For Birds. The series will be debuting in 2021 with the release of numerous videos, a website, and resources to help people help birds.

In addition to the extensive filming and months-long production work on the series, WorkCabin Creative also produced this 30-second cinematic trailer. This trailer is now being used nationally as part of the promotion for this exciting upcoming series in Canada.

Cinematic trailers are a great idea because they help build suspense for what’s to come. And a trailer has infinite uses as ‘funnel’ video to help drive audiences to the series. WorkCabin Creative has produced two versions of this trailer for Birds Canada: One version for pre-series launch promotion, and a second version for use after the series launches.

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WorkCabin

Conservationist & Founder at WorkCabin

Gregg McLachlan is the founder of WorkCabin. He's also a professional conservation videographer and photographer. Through his conservation-based digital content production company WorkCabin Creative, he has worked in the field since 2010 with some of Canada's leading conservation organizations to tell their stories of research, programs, and causes

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